Publish a product¶

Publishing rules ¶

To maintain quality and clarity across cTrader Store, products must meet these rules for approval.

• Never publish copied, pirated or resold products without original rights.
• Do not publish algorithms with full access rights.
• Do not upload .algo files that are locked to a specific user.
• Provide accurate, clear and complete product information, with no misleading descriptions or images.
• Ensure product names and prices are identical in cTrader Store and any other distribution channels you use.

Publish a product¶

Open Your products in Store and click Publish new.

Fill in the form and provide the required details on the Publish new product page.

Algorithm source¶

• Select from Cloud – pick an existing product from your cloud storage.

• Type – choose the product type (cBot, indicator or plugin).

• Algorithm name – select the product by name from the list.

  • Use 6–40 (ideally under 22) characters with only Latin letters, numbers, hyphens, colons, semicolons or parentheses. Special characters like @, %, #, &, etc. are not allowed in product titles.

  • Product titles must not include "with source code" or "without source code", since source code is automatically removed when products are uploaded to Store.

    Example

    SmartTrend cBot

• Upload new – upload an algo file from your local device (maximum 10 MB).

• Doesn't open positions – enable this option only if the cBot never places orders, and you will not have to fill Backtesting results and Trading profile.

  Note

  Only cBots that open positions are available for cTrader Mobile and Web.

Price¶

• Free – tick to offer the product for free. Once published, you cannot switch between free and paid versions.

• Original price – enter the standard selling price in USD.

• Promo price – set the promotional selling price in USD.

The minimum possible price depends on the product type:

The above values apply to both the original and promo price. For example, even when discounted, a cBot must cost at least $39.

Description and image¶

• Main image – upload a unique logo for your product (minimum 300×300 px, maximum 1 MB; PNG, JPG, JPEG, or BMP format).

• Short description – enter a brief description that will appear on the product card.

• Description – add full product details, features and benefits that will appear on the product page.

  • Write a maximum of 120 characters for the short description.
  • Write a minimum of 300 characters for the full description.
  • Use English as the primary language, adding translations to the full description if needed.
  • Do not include links to other stores and social media.
  • Use the visual text editor to apply bold, lists, headings and other formatting options to improve readability and presentation.

  • Add the following disclaimer if the description mentions results or performance.

    Disclaimer

    Trading involves risk. Past performance does not guarantee future results.
    

    cBotsIndicatorsPlugins

    Your product description must include:

    • Strategy type (scalping, grid, trend-following, etc.)
    • Target symbols and periods
    • Trading use case
    • Suggested leverage, account size and any broker/prop requirements

    Use the following description templates:

    Short description template

    SmartTrend is a trend-following cBot for EURUSD h1, entering on pullbacks with a trailing stop loss.
    

    Description template

    This is a trend-following cBot optimised for EURUSD on the h1 period. It is designed for traders seeking consistent entries during established trends on high-liquidity pairs. The strategy enters on pullbacks using two EMA filters combined with RSI confirmation, and manages exits with a trailing stop loss.
    
        Strategy type: Trend-following
        Target symbols & periods: EURUSD, h1
        Suggested leverage: 1:30 or higher
        Suggested account size: $1,000+ (or equivalent in other currencies)
        Default settings: Optimised for EURUSD/h1 (see default parameters screenshot)
        Backtesting: Includes full results for the last 3 years (see backtesting screenshot)              
    

    Your product description must include:

    • Indicator type (trend, oscillator, volume, etc.)
    • Preferred periods and instruments
    • Trading use cases

    Use the following description template:

    Short description template

    RSI Heatmap is a multi-timeframe oscillator designed to spot momentum reversals.
    

    Description templates

    The RSI Heatmap scans Relative Strength Index values across five different periods and displays them in a clear, colour-coded heatmap. It helps traders quickly identify overbought or oversold market conditions for timely decision-making.
    
        Best suited for popular forex symbols
        Optimised for m15 to h4 periods
        Compatible with existing trend-following systems
        Effective as a standalone technical analysis tool
    

    Your product description must include:

    • Clear explanation of functionality
    • Trading use cases

    Use the following description template:

    Short description template

    SmartTrend is a trend-following cBot for EURUSD h1, entering on pullbacks with a trailing stop loss.
    

    Description templates

    The LiveFX News plugin integrates directly into cTrader Mobile and other apps, providing traders with up-to-the-minute market headlines, sentiment scores and key economic event updates. It helps users stay informed without leaving the trading platform, supporting faster and more informed trading decisions.
    
        Streams real-time market news and analysis
        Displays sentiment indicators alongside headlines
        Covers major forex symbols, indices, and commodities
        Ideal for intraday and swing traders seeking timely insights
    

Tags¶

Choose tags for your product in each category, including Market, Strategy, Symbol and Technical analysis. You can click Suggest tags based on description to get ideas.

Keywords increase visibility and make it easier for potential buyers to find your product.

Gallery¶

Upload supporting images and screenshots (minimum 800 px width, maximum 2 MB per file; PNG, JPG, JPEG, or BMP format).

The required images depend on the product type:

YouTube video¶

Record a high-quality video demonstrating how to use your product in cTrader, preferably in live conditions, then upload the video to YouTube. Enter the link to a YouTube video about your product.

Products with YouTube videos receive a special identifier visible in the product catalogue, increasing trust and conversions.

Backtesting results¶

• ROI (%) – enter the return on investment over the entire testing period. Buyers will see a system-calculated average monthly ROI with compounding taken into account, not the raw ROI specified here.

  Note

  The product page will not show this performance metric to buyers if the system-calculated monthly ROI is below 7%.

• Max balance drawdown (%) – enter the largest decline in account balance from a historical peak to the lowest point during the testing period. This metric helps traders assess risk exposure and enables moderators to validate risk claims.

• From – choose the start date of the testing period.

• To – choose the end date of the testing period.

• Profit factor – enter the ratio of total gross profit to total gross loss over the testing period. This metric helps buyers quickly understand how efficiently the strategy converts losses into profits.

• Broker – choose the broker on which the backtest was performed. This detail increases trust and gives buyers essential context for interpreting performance.

These parameters are available in the Trade statistics tab upon backtest completion. Alternatively, open the generated HTML report in your browser and use Ctrl+F to find each detail. The broker name is visible in the top-right corner of the report.

Details from backtesting results appear as metrics in the product card and full product page, boosting the credibility and appeal of your algorithm in buyers' eyes.

Click the Publish button to continue.

Trading profile¶

• Trading style – select the trading style of the cBot.
• Strategy type – select the primary strategy the cBot follows.
• Analysis type – select one or two analysis methods the cBot uses to assess market conditions.
• Trade frequency – choose how frequently the cBot opens positions.
• Min recommended balance – enter the minimum amount in USD that an account should hold before running the cBot with the default parameters.
• Risk per trade (%) – enter the percentage of account balance the cBot risks per trade.
• Backtesting leverage – enter the leverage of the account used during backtesting.
• Daily drawdown (%) – enter the daily drawdown limit if the cBot enforces one.
• Meets prop firm rules – enable this option if the cBot enforces a daily drawdown of 5% or less to comply with prop firm rules.
• Chart type – choose the chart type the cBot uses during backtesting and live trading.
• Chart period – choose the chart period the cBot uses during backtesting and live trading.
• Supported order types – choose all order types the cBot places.
• Max positions at once – enter the maximum number of positions the cBot keeps open at any time.
• Max lot size – enter the maximum trade size the cBot can open.
• Risk model – choose all risk calculation methods the cBot uses.
• Supported risk controls – choose all risk control features the cBot uses.

Trading profile details make your cBot more visible in search results and help match it with the right traders.

Click the Publish button to continue.

Trial version¶

• Select from Cloud – pick the trial algorithm, containing restrictions or limitations, from cloud storage.

  Note

  The Type field is locked when publishing a trial because the algorithm type was already defined when publishing the main product.

• Algorithm name – select the product by name from the list.

• Upload new – upload the trial algo file, containing restrictions or limitations, from your local device (maximum 10 MB).

• Trial limitations – describe all restrictions or limitations users will face when using the trial product.

  Note

  Ensure you have chosen trial limitations that encourage adoption and sales of your product.

Click the Publish button to send your main product for review.

Review and moderation¶

• Reviews are typically completed within 1–3 business days.
• If rejected, feedback will outline the required changes.
• Products not edited within 30 days after rejection may be permanently removed.
• Keep products updated and functional. Items abandoned or non-functional for an extended period may be deactivated by moderators.